James McCartney IV
It all started with a simple, solitary act of human kindness.
James McCartney IV "Jimmy" was drawn to comfort a woman whom he noticed was suffering.
After making a quick acquaintance, discovering her struggle of homelessness was enough to
move him to offer her food and a friend to sit with.
Not long after, policemen arrived and cited Jimmy for sitting on the sidewalk.
This ignited a flame in the world as Jimmy set out to turn the
collective focus of the social media world from self-ie centered to self-less promotion.